Why Kia

KIA RANKED #1 FOR OVERALL INITIAL QUALITY BY J.D. POWER. SIX YEARS AND COUNTING

Our 6th straight year as the #1 mass market brand in initial quality is all because of you. It’s your surveys that count, and we can’t say thank you enough. We’ll continue to give it everything so that you can always have the quality that you deserve.

KIA WARRANTY SPEAKS VOLUMES.

From design to technology, materials to safety features, Kia continues to innovate and upgrade our entire lineup. We believe in the outstanding quality and durability of every new Kia that rolls off the assembly line. And we back that confidence with our industry-leading Kia 10-year/100,000-mile warranty program.

Kia Engineer

KIA’S INDUSTRY LEADING WARRANTY
10 years. 100,000 miles.

CARS BUILT TO LAST. WARRANTIES TOO.

The confidence in the quality and durability of every new Kia is directly reflected in our industry-leading Kia 10-year or 100,000-mile warranty program.

See the full details on Kia’s 10-year/100,000-mile warranty program.

Kia Performance
Driven to deliver thrills

The engine is the heart of every vehicle and Kia engineers designed Kia vehicles to ensure a fun, high performing driving experience.  Gasoline Direct Injection (GDI) engines deliver more power and lower emissions, fuel-saving hybrid technology provides maximum performance flexibility and turbocharged engines offer impressive low-end torque, making every Kia an outstanding choice for hitting the road.

Kia Performance

KIA SAFETY. ENGINEERED TO BE STRONGER.

When the unexpected happens, your safety is Kia’s number one priority with carefully designed passive and active safety systems.  Our goal is to help drivers anticipate trouble and avoid incidents whenever possible.

The automobile industry has taken notice, too. To learn more, visit the Kia awards page.

Built in the USA

BEING IN AMERICA MAKES US BETTER.

When Kia made the move to manufacture our vehicles in the United States, we were confident of success. To meet a growing demand for Kia cars and SUVs, we wanted to better serve our customers, surrounding ourself with quality people was essential, like the quality of the people at our expansive Georgia facility.

We’re building more than great cars in the U.S., we’re building great relationships with our employees and customers alike.  Our Georgia plant operates three shifts and is responsible for the creation of more than 15,000 jobs (plant and suppliers). More than 40 percent of Kia’s vehicles, the Optima and Sorento, are built in the United States.

Not only are we producing some of the most technologically advanced vehicles around, but we’re doing it the Kia Way—with our “one-system/one-team” approach that’s built on trust, mutual respect, and open communication among all team members.

Kia USA Manufacturing
Kia assembly line
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